In fact, two-thirds of Instagram’s users worldwide are aged 34 and younger. Instagram has around 500 million daily users, and it’s audience is young. So what is it that makes this channel so important? A young audience ready to spend Why Instagram is a must for your e-commerce storeĪlmost 90% of the world’s top brands see Instagram as a crucial part of their overall marketing strategies. To begin with, let’s take a quick look at some of the benefits of using Instagram, and some tips for generating amazing Instagram content. In this article, we’ll give you 20 practical yet creative suggestions for your Instagram feed, each with inspiring examples! So, how do you keep your Instagram content fresh while you keep up with your competitors in terms of how often you post on Instagram? The answer is to get creative.Īnd we’re here to help. For the companies in the health & beauty niche it was 6.4.Retail companies, including online stores, averaged 5.5 posts per week!.Here are some even more eye-watering stats: Well, in 2020, the average company added a post on Instagram 4 times per week! That’s a ccording to the 2020 Social Media Industry Benchmark Report by Rival IQ. How often do you post on Instagram? Twice a week? Three times?